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    giosg Blog

    Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

    How Video Marketing Can Help Boost Sales [+5 Video Ideas to Try]

    How Video Marketing Can Help Boost Sales [+5 Video Ideas to Try]

    Posted by Taryn Maunumäki, on 19 March, 2024

    Humans are highly visual creatures. Most of us like to take in as much information as possible on products before deciding to buy. But how do you make sure that your website visitors get enough inform...

    From Awareness to Delivery: Meet Customer Expectations at Every Step

    From Awareness to Delivery: Meet Customer Expectations at Every Step

    Posted by Jake Rheude, on 20 March, 2023

    From its origins in the early days of the Internet, eCommerce has grown into a sophisticated sector. But within that period, it’s not just eCommerce businesses that have become more complex. Customer ...

    5 Ways to Make Your Website Pop-ups More Effective

    5 Ways to Make Your Website Pop-ups More Effective

    Posted by Jade Ventoniemi, on 2 August, 2023

    You may think that slapping a pop-up on the home page of your website is enough to capture a visitor’s attention. You’d be wrong.

    8 Proven Customer Engagement Strategies that Increase Conversions

    8 Proven Customer Engagement Strategies that Increase Conversions

    Posted by Julia Serdiuk, on 27 February, 2024

    Customer engagement and conversions are deeply connected. Engaged customers form strong and long-lasting relationships with the brand, which leads to increased loyalty and higher conversion rates.

    What are Shoppable Videos? [4 Reasons to Try Them]

    What are Shoppable Videos? [4 Reasons to Try Them]

    Posted by Jade Ventoniemi, on 27 February, 2024

    It isn’t easy to keep online shoppers exclusively interested in your store when they have a sea of options at their fingertips. You’ll need to make their shopping experience both easy & engaging.

    6 Ways to Use Chatbots to Increase Sales

    6 Ways to Use Chatbots to Increase Sales

    Posted by Vanja Maganjic, on 15 February, 2024

    Chatbots are great tools for communicating with users, leads, customers, and anyone in between. They can help you build relationships with your audience, quickly answer questions and increase your sal...

    How to Build an Interactive Quiz on Your Website (No code needed)

    How to Build an Interactive Quiz on Your Website (No code needed)

    Posted by Taryn Maunumäki, on 17 May, 2022

    Who’s ever taken an online quiz like “Which Encanto character are you?” *Raises hand slowly* Interactive quizzes are great for sparking an interest in consumers. Even seemingly silly quizzes about “wh...

    10 Essential Live Chat Best Practices & How to Execute Them

    10 Essential Live Chat Best Practices & How to Execute Them

    Posted by Jessica Day, on 27 February, 2024

    If you want to create long-lasting customer relationships you need to be able to communicate effectively. One critical tool for effective communication is live chat. For most customers, live chat is t...

    Retail TECH Highlights Power of Video Shopping Experiences

    Retail TECH Highlights Power of Video Shopping Experiences

    Posted by Alina Lehtinen Vela, on 8 June, 2022

    APRIL 20-21, 2022. Giosg participates as an exhibitor in the Retail TECH Expo in Stockholm, Sweden.

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