giosg Blog

If you own an e-commerce business you are probably already using discount codes. But have you ever stopped to analyse how well your discount code strategy is actually working?

Let’s talk about feedback. Most online businesses agree that it’s difficult to improve the customer experience without collecting feedback. But, it’s also a challenge within itself to get feedback fro...

Retail has been undoubtedly one of the most impacted industries due to the COVID pandemic. Most retailers acted swiftly when they were forced to improve their e-commerce capabilities due to lockdowns.

What is shoppertainment? Well, I’m sure you can guess the formula for it. Shopping and entertainment = shoppertainment. At this point, if your eCommerce shop isn’t doing anything extra to stand out, i...

Cross-selling is a science. It takes skill and planning. But don’t be intimidated! We got your back with advice from a cross-selling pro. We interviewed Marketing Manager Jeff Moriarty from My Supplem...

Are you thinking of building an email list but have no idea where to begin and what to include? Then, you've come to the right place for answers.

There’s a right way and a wrong way to go about upselling, and we want to help you decipher between the two so you can actually get the most benefits out of upselling.

Building up revenue starts with acquiring traffic to your website. But how do you convert that traffic into revenue? You've improved SEO, mastered paid advertising, and leveraged social media so you m...

A customer comes to your website and orders a product confidently in one shopping session. Pretty nice visitor-to-sale conversion rate, right? 1 website visitor, 1 successful purchase, job well done.