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    giosg Blog

    Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

    5 Ways to Use Gamification in Retail [with Examples]

    5 Ways to Use Gamification in Retail [with Examples]

    Posted by Edu Lehtinen, on 9 June, 2023

    Are you looking for fun new ways to level up your e-commerce business? If boosting sales, building brand awareness and harbouring customer loyalty are on your list of goals, then you might want to con...

    11 Conversational Marketing Tips You Need to Know

    11 Conversational Marketing Tips You Need to Know

    Posted by Bharat Patel, on 29 February, 2024

    What’s conversational marketing all about? Conversational marketing is a type of marketing that relies heavily on chatbots and other conversational interfaces. This form of marketing aims to create a ...

    Try These 4 Gamification Marketing Ideas To Boost Brand Engagement

    Try These 4 Gamification Marketing Ideas To Boost Brand Engagement

    Posted by Jade Ventoniemi, on 27 June, 2023

    Too many business websites are dull or simply blend in with the crowd. Websites like these do their job as a place for transactions, but they don’t do anything more to boost brand engagement. However,...

    How to choose the right Live Chat Software for Your Business needs

    How to choose the right Live Chat Software for Your Business needs

    Posted by Ivana Zec, on 1 September, 2023

    Live chat is everywhere these days and while some businesses are yet to embrace it, others are finding great success with it.

    11 Best eCommerce Chatbots and How to Make the Most of it in 2024

    11 Best eCommerce Chatbots and How to Make the Most of it in 2024

    Posted by Taryn Maunumäki, on 19 March, 2024

    As eCommerce businesses embrace the importance of conversational marketing, they also realize how important it is to have eCommerce chatbots on their website.

    6 Pop-up Templates Your E-Commerce Website Needs [+ How to use them]

    6 Pop-up Templates Your E-Commerce Website Needs [+ How to use them]

    Posted by Jade Ventoniemi, on 19 January, 2024

    A well-timed pop-up with an enticing offer can do wonders for increasing average cart value and customer loyalty for your online shop. Getting creative with how you promote offers is a great way to st...

    6 Ways Chatbots Influence your Marketing ROI

    6 Ways Chatbots Influence your Marketing ROI

    Posted by David Morneau, on 25 August, 2023

    Process automation is now more habitual for businesses than ever before – we strive to take advantage of new technology to improve, optimize, and make more profit.

    How Ready Are People to Buy a Car Completely Online (Automotive Data 2022)

    How Ready Are People to Buy a Car Completely Online (Automotive Data 2022)

    Posted by Edu Lehtinen, on 21 March, 2022

    Traditional car dealerships might be missing out big if they are not prepared for the digitalisation of the automotive industry. Our Car Buying Trends 2022 survey investigates how ready car buyers are...

    What is Social Commerce for Retail? [3 Outstanding Retail Examples]

    What is Social Commerce for Retail? [3 Outstanding Retail Examples]

    Posted by Taryn Maunumäki, on 6 February, 2024

    See it. Want it. Click it. Buy it. Repeat. Social commerce is a new way of doing business. It has become an effective way for brands to engage with their customers while providing them with an authent...

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