giosg Blog

Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

How to Improve Customer Service Efficiency [Best Practices]

Posted by Nea Bjorkqvist, on 26 October, 2023

The demand for digital services and experiences has been at an all-time high and businesses have been forced to quickly adapt to meet changing customer expectations. As such, providing efficient onlin...

How to automate customer service to boost productivity

Posted by Laura Leskinen, on 24 October, 2023

No matter how much work is put into preparing and gearing up for the seasonal demands of customer service, it still gets overwhelming. The increase in incoming calls and emails causes a snowball effec...

How to Get More Customer Feedback Online

Posted by Sebastian Paul, on 6 September, 2021

Customer feedback is a powerful tool that can help you increase your sales and the long-term growth of your business. In this blog, we explore why customer feedback is so important and share how we im...

How to Use Onsite Retargeting to Maximise Your Conversions

Posted by Mark Weijers, on 17 November, 2023

In this article, we go over the basics of onsite retargeting and how you can use it in your strategy to improve your customer experience, increase engagement, and maximize your website conversions. Wh...

5 Tips for Preparing Your eCommerce Site for Black Friday

Posted by Nea Bjorkqvist, on 23 October, 2023

With two of the biggest shopping days looming, we decided to take a look at last years data and combine all our best tips on how to prepare for Black Friday and Cyber Monday this year.

How to Use Gamification to Create a Halloween Marketing Campaign

Posted by Chrystal Giam, on 5 October, 2021

The peak season kicks off soon with Halloween and it's one of those holidays that marketers just die for. It's the perfect opportunity to gamify your marketing campaigns and grab your customers attent...

Lead Capture Best Practice: High-Converting Tactics for Your Website

Posted by Nea Bjorkqvist, on 5 March, 2024

Marketers work hard to drive traffic to their website, from SEO to PPC ads and social media campaigns. But the real challenge begins after visitors land on your website when it’s time to capture and c...

What is PropTech and Why Should Estate Agents Care?

Posted by giosg.com, on 5 April, 2022

PropTech - does it ring a bell? It’s a fact, as a traditional real estate player, you are already losing rentals, house sales and valuations to PropTech companies. Much like in all other industries, t...

6 Tips to Convert More Leads with Multi-Step Forms

Posted by Nea Bjorkqvist, on 1 February, 2022

It’s no secret that the more fields you have, the higher your form abandonment rate. In fact, 81% of people abandon online forms after starting to fill them out. So what can marketers do to optimise t...