giosg Blog

Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

5 Ways How Chatbot Helps in Lead Generation

Posted by Silja Kaurala, on 30 July, 2021

There’s no doubt that in all businesses, marketers work hard to make their online marketing efforts generate a steady flow of new leads.

What to Consider When Buying a Chatbot for Marketing?

Posted by Silja Kaurala, on 16 February, 2024

Choosing a chatbot is an investment and as a marketer, you must make sure you get the most out of it to see an improvement in your marketing results. This requires careful consideration and weighing o...

A Guide to Lead Generation Chatbots

Posted by Silja Kaurala, on 5 October, 2023

The demand for digital services is constantly rising. Customers increasingly interact with businesses outside working hours and expect to find solutions to their problems without delay. At the same ti...

6 Best Lead Generation Chatbot Examples and Use Cases

Posted by Silja Kaurala, on 8 March, 2021

With their conversational approach and 24/7 support, chatbots are marketing teams’ best friends that help optimise customer experiences and boost lead generation online. They provide an efficient way ...

How to Qualify Leads with Chatbots

Posted by Silja Kaurala, on 25 August, 2021

With businesses moving more and more online, marketing teams are challenged both with attracting website visitors and identifying and qualifying leads that their sales team is looking for. On top of v...

5 Website design mistakes to avoid in 2023

Posted by Linda Kullas, on 8 February, 2024

Live chat and chatbots are both great features to consider during a website revamp. Our customers often tell us that one of the main reasons they have started using chat or chatbots is because they fi...

Reducing Customer Service Response Time with Chat and Chatbots

Posted by Nea Bjorkqvist, on 5 April, 2022

Customers want efficient and timely customer service experiences from the companies they interact with. Not only do customers expect responses within seconds, they want to get answers when it best sui...

The Pros and Cons of In-house and Outsourced Live Chat Support

Posted by Christian Lelo de Larrea Gaudiano, on 21 February, 2022

Live chat is one of the most popular and cost-efficient service channels to date. Still, it requires human resources to provide customers with personal, timely and accurate support. And when implement...

How to tackle the Black Friday hangover

Posted by Kimi Tiinus, on 1 December, 2020

After the excitement and chaos of Black Friday, Cyber Monday and Cyber Week dies down, it’s been proven that UK retail sales drop in December. UK’s Office for National Statistics (ONS) released data s...