giosg Blog

Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

Goal-oriented chatting is built on Goals, Rules and Reporting

Posted by giosg support team, on 2 March, 2021

Goal-oriented chatting is more than just live chat, it’s building a strategy of goals and measuring results to keep growing your business. Goals are a crucial part of using giosg Live Chat software. S...

Finnish Centre for Pensions introduces live chat to improve engagement

Posted by Guest blogger, on 2 June, 2023

Finnish Centre for Pensions (FCP) is a statutory co-operation body whose responsibilities include research, expertise and service related to the Finnish pension system. FCP’s key values are looking co...

UK Real Estate Online Engagement Study 

Posted by giosg.com, on 15 June, 2023

These days, most house hunters browse for properties online, and they expect to get a response from property companies around the clock, not just during office hours. We work with some of the real est...

Why live chat outranks other support channels in customer experience

Posted by giosg support team, on 21 January, 2021

Customer service is usually the first place we contact if we need more information or perhaps make a complaint. This means that customer service is a great opportunity for creating an excellent custom...

Why the chatbot hype will pay off this time

Posted by Petri Vilpponen, on 21 January, 2021

Computer-controlled bots who can communicate with customers. That has been the dream of customer service professionals for quite a while now. Corporate giants have been testing them since the last dec...

How banks can engage with customers and generate sales online

Posted by Päivi Harju, on 8 June, 2022

Like mentioned in a recent Finextra article, there’s one fundamental thing that separates banks from many other businesses; customers don’t want to do business with them. Customers don’t want a mortga...

Introduction of a Sales-Focused Webchat

Posted by Ilkka Vertanen, on 24 May, 2021

When discussing the introduction of a sales-focused webchat with our customers, the conversations revolve around five themes: sales strategy, goals, metrics, resources, and post-chat processes. I try ...

Sales Strategy lays the foundation for effective chat sales

Posted by Ilkka Vertanen, on 5 April, 2022

In the previous blog, I discussed at a general level, five considerations relevant when/how to direct salespeople online. This time, I will go deeper into the first level: Sales strategy. Sales strate...